The article is aimed at preparing future specialists to organize creative work based on audiovisual educational materials and is based on determining effectiveness in accordance with the results of the study.

Scientific papers, state regulatory documents and strategic programs are analyzed, revealing the content of the topic on the issues of training future specialists to organize creative work based on audiovisual educational materials. The problem of training future primary school specialists, the effective organization of creative work in primary schools, the effectiveness of the creative work of students in teaching and learning with the help of audiovisual materials is considered.

The article also methodologically defines the types, content and effectiveness of audiovisual materials in obtaining and education as a result of the theoretical differentiation of scientific works. The strategies and methods aimed at using audiovisual educational materials in the study of primary school subjects, ways to prepare future specialists for the use of audiovisual educational materials in and out of lessons are considered.

The problem of the implementation of creative works organized through audiovisual educational materials based on digital technologies at the stages of the formation of educational skills in textbooks developed within the framework of the updated educational content, guided by the physiological and psychological characteristics of students of future primary school teachers, is considered.

The scientific novelty lies in the consideration of the theoretical and methodological relationship of the new content, which determines the possibilities of preparing future primary school specialists to organize creative work in teaching and learning based on audiovisual educational materials.