The role of information and communication technology in the formation of cognitive activity of
students are considered in the article. The relevance of this study in the education system used in the
educational process of universities of the Republic of Kazakhstan is analyzed. The concepts of “cognitive
activity”, “cognitive activity and structure of activity”, “information and communication technologies” are
clarified in the article and the relevance of the use of information and communication technologies in
modern lessons is given.
The forms, methods and means of enhancing the cognitive activity of students are analyzed. The main
factors that motivate students to be active are listed. The possibilities of information and communication
technologies that contribute to the development of cognitive interest of students are highlighted. It also
presents the capabilities of multimedia technology in enhancing the cognitive activity of students, lists the
main elements of this technology and the didactic capabilities of multimedia presentations.