The article describes the ways of using information technologies and multimedia tools in general education schools to improve the efficiency of using information and communication technologies in education through the global network. Using the capabilities of multimedia technologies in Kazakh language lessons not only increases the efficiency and quality of the learning process, but also forms the communicative competencies of students. In the development of communicative competence, students develop the skills of using programs for the production of visual, graphic products, the creation of animation, and work with sound information.

In the process of forming the communicative competence of students, it is important to use the capabilities of the Internet and programs in the social network. The use of platforms Zoom, meet, establishing communication in the form of text, voice, video using the Internet, forms the communicative competence of students.

The rational use of multimedia technologies in the Kazakh language lessons increases the educational motivation of students, improves the speech culture.